Yes grasshopper, you have come far, but learn my Drupal-fu and you never be defeated.

Moving from small sites to the enterprise has presented new challenges for people trying to win Drupal business. We've moved from

• Wordpress vs Drupal to Drupal vs Adobe CQ5
• Hostgator vs Dreamhost to Acquia vs VMware
• PHP vs Ruby to PHP vs Java and .NET

Acquia may seem like the 800lb gorilla to some in the Drupal community, but when you get into the kind of deals we and many of our partners face, we're new chimp on the block.

It may be a newsflash to some, but Drupal is still seen as a minor (but dangerous) player in the Web Content Management and Social Collaboration areas.

As Regional Director, India and previously in pre-sales, I've had the pleasure of having to argue Drupal over larger proprietary competitors with better account names, bigger marketing budgets and stronger executive connections.

I'm going to focus on pragmatic arguments you can use to win more enterprise business and put Drupal on the pedestal where it belongs.

Topics:

- How to respond confidently and defensibly to RFPs, ROIs
- 5 Case studies you need to memorize.
- Demo techniques to show Drupal's greatest strengths (and avoid weaknesses)
- The Drupal Community: insurance, innovation, choice
- How to talk about cloud hosting and PaaS
- The international edge, Drupal's presence in emerging economies and system integrators.