While the Drupal contrib module space presents a wide range of options for managing access control and groups of individual site users, contributed tools for building "assocation management systems" are much more limited in Drupal.

Enter RedHen CRM, a native CRM framework for Drupal. With RedHen CRM and Drupal Commerce, you can build robust association management solutions that allow you to sell organizational memberships, with membership benefits and access control options that cascade to all site visitors associated with member organizations.

In this session, we will teach participants how they can leverage RedHen CRM to build vibrant online communities and portals. At the end of the session, we will also look at the Salesforce Integration Module as a case study for how RedHen CRM can be used as a front-end to enterprise CRM products.