With rigid hierarchical site maps giving way to rich graphs of knowledge, is the writing on the wall for the content management system?

Structured content atomises complex subjects into the things people think about, describing the wibbly-wobbly ways these things connect. It mirrors the way we explore knowledge. Links become informative, building bridges between concepts.

This talk looks at the work done by the BBC and others in using logical domain models to drive richly-interconnected experiences stitched into the fabric of the web. It looks at how you can maximise investment in content by restructuring, reusing and remixing.to improve reach, SEO and findability. And it asks the question: Is Drupal our best hope for a CMS designed for the web of data?

Mike Atherton is Head of User Experience for Huddle. With a background in information architecture and web design, Mike was formerly a lead IA with the BBC, working on structured content services for lifelong learning. His presentation ‘Beyond the Polar Bear’ has toured around the world, giving insight into the BBC’s work in using content modelling to deliver its Food and Natural History products.