Using Drupal and Lean Methodology to Succeed in Business

The Lean Startup is so popular it's becoming passe, but there are valuable lessons worth learning. Greg and Ajay will give you their first-hand perspective from several experiments inside CARD.com We'll talk about idea generation, testing methodologies, feature deployment.

This session will look at how the team at CARD.com has dramatically accelerated our growth by leveraging

  • Open Source Software
  • Lean Startup practices
  • API interaction with partner organizations

Along the way we'll also talk a little about

  • Some sample Key Performance indicators useful for any SaaS, PaaS or similar business
  • A few "quick wins" you can achieve with Drupal as your business grows
  • How to perform A/B tests
  • Leveraging the Open Source R project to generate rigorous analysis and beautiful charts
  • Merging R and Drupal for report viewing and enhanced content recommendation
  • Oh, and tweet or email us a photo of you using your Druplicon Debit card to get included in the presentation :)

    About the speakers

    Greg Knaddison (@greggles) has worked with Drupal for nearly 7 years. He is currently the lead of the Drupal Security Team and an Advisory Board Member of the Drupal Association. At CARD he helps maintain all things technological with a main focus on adding great features to our website.

    Ajay Gopal (@aj2z) has been using Drupal for 6 years along his path to a PhD in Physics. During his PhD he worked heavily with the R analysis platform to analyze his data. Now he's busy at CARD as our Director of Data Science and Analytics creating both scheduled and ad-hoc analysis of our data.

    About CARD.com

    CARD.com creates Fair, Fashionable and Fun online banking solutions. CARD.com prepaid Visa cards are your connection to what you love. Loading Card Members get VIP access and rewards focused on the passion pictured on their card. All loaded funds are 100% FDIC insured. You can load money in many convenient ways including with cash at Western Union and through direct deposit from your employer or federal benefits. You can transfer funds from card to card. You can use ATMs and shop near home and around the world.

    Schedule info
    Status: 
    Proposed
    Session Info
    Speaker(s): 
    Track: 
    Business + Strategy
    Experience level: 
    Intermediate

    Comments

    i'm more interested to hear about the integration of R and Drupal

    I am looking forward to this one, especially the parts about A/B testing and R.

    I'm also quite interested in the R/Drupal integration piece.

    Greg is a great speaker and always has interesting insights about using data in web development.